The Q1 Sales and Marketing Challenge has come to an end. Thank you to everyone who participated and gave it their all. Be sure to join us on April 16th, when we’ll announce the winner of the $2,000 gift card during the Sales Power Weekly call. Stay tuned—it could be you!

Greg Goodman invited two of SWBC Mortgage’s top producers, Shane Siniard and Sharon Generotti, to share their strategies on achieving high unit volume. Greg also shared his personal examples on the benefit and impact of clear communication in business.

Yesterday, we were notified that the FHFA has issued a directive requiring Fannie Mae and Freddie Mac to terminate all Special Purpose Credit Programs (SPCP). As a result, we have removed all SWBC Move Up Program assets from your marketing libraries, including related print materials, social media content, and email collateral.

Greg Goodman invited two of SWBC Mortgage’s top producers, Shane Siniard and Sharon Generotti, to share their strategies on achieving high unit volume. Greg also shared his personal examples on the benefit and impact of clear communication in business.

In today's Sales Power Weekly call, Greg Goodman showcased live interviews he conducted with a solo Realtor and a Realtor team, highlighting examples of their preferred methods of communication. He discovered that the solo Realtor preferred a phone call, while the team preferred emails. Jason Cree and Melissa Camras also shared their approaches and success stories regarding agent communication.

With just 10 days left in the 1st Quarter Sales & Marketing Challenge, the competition is heating up! Just like the NCAA tournament, we’re seeing standout performances, underdog stories, and plenty of action as we head into the final stretch. So far, there are over 200 entries into the drawing!

IMPORTANT REMINDER - PLEASE READ! To better serve you, we’ve developed a user-friendly one-stop shop for all your marketing needs. Have a question? Forgot how to access a marketing platform? Need help with an upcoming event? Make GetMarketingHere.com your first stop!

Going forward, all marketing requests will be directed through this website. Now is a great time to revisit our Q3 2024 Marketing Playbook, which highlights GetMarketingHere.com and all the benefits it has to offer. And if you can’t find what you’re looking for, reach out to mortgagemarketing@swbc.com - we’re here to help!

In today's Sales Power Weekly call, we heard from two guest speakers: Anthony Mansour from Homes.com and Realtor Ernie Chamberlain, who discussed the benefits of using available tools and resources to generate business leads and build client trust.

Steve Furlong also shared his successful open house experience where agents wanted to stay and connect with him.

Check out the link to the recording below to discover new ideas that could work for you!

In today's Sales Power Weekly call, we heard from two guest speakers, Autumn Faughn and Jason Conner, on their professional insight on topics such as client gifts and crucial insurance facts to be aware of.

This call featured a LIVE, real time role play sales call presenting "why SWBC" and what differentiates us to a Realtor who does not have a history working with SWBC.

In today's Sales Power Weekly call, Greg Goodman invited two SWBC Loan Officers, Mark Baker and Jeremy Radcliffe, to share their strategies and success stories, highlighting the importance of communication.

With just over 30 days remaining in this quarter’s Sales & Marketing Challenge, the heat is on and the game is in full swing! Over 300K points have already been racked up—talk about scoring big!

This week, we're shining the spotlight on Dean Riddell from Oklahoma City, OK. Dean is on fire—leading the challenge with 21,550 points and playing like a true MVP by ranking in the top 10 for four out of five categories (Agent Networking, Client Retention, Prospecting, and Promotion). Plus, he’s holding the #4 spot in YTD loan production. Talk about a buzzer-beater start to 2025!

In today's Sales Power Weekly call, Greg Goodman invited two SWBC Loan Officers, Mark Baker and Jeremy Radcliffe, to share their strategies and success stories, highlighting the importance of communication.

​The Quarterly Sales & Marketing Challenge has tipped-off, and it's time to hit the hardwood! Lace up, step onto the court, and visit the CHALLENGE WEBPAGEfor all the play-by-play details.

In today's Sales Power Weekly call, Greg Goodman invited two SWBC Loan Officers, Mark Baker and Jeremy Radcliffe, to share their strategies and success stories, highlighting the importance of communication.

The game is on! If you haven't already bounced into action, it's time to start scoring points in the Q1 Sales & Marketing Challenge.