Marketing News & Updates

Sales Power Weekly: Indy Car Talk!
Abby Oakley Abby Oakley

Sales Power Weekly: Indy Car Talk!

In today's Sales Power Weekly call, we heard from Mark Baker and Greg Goodman as they shared their experiences with VintageIndy cars and Indy500 events.


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Weekly Lineup: Step Up to the Plate with Fresh Marketing Tools!
Abby Oakley Abby Oakley

Weekly Lineup: Step Up to the Plate with Fresh Marketing Tools!

Help your borrowers take the guesswork out of buying a home with our 2025 Homebuying Process Guide! With simple, step-by-step explanations, it walks borrowers through the key milestones of purchasing a home, from application to closing. It’s a great way to set expectations, reduce stress, and empower your clients with knowledge from the very start.

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Weekly Lineup: Marketing Updates to Help You Score!
Abby Oakley Abby Oakley

Weekly Lineup: Marketing Updates to Help You Score!

Great news! Our application intake form is now available in Spanish, making the home financing process even more accessible for your Spanish-speaking clients. This update helps ensure a smoother, more inclusive experience right from the start.

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Sales Power Weekly: Tune in for Special Guest Jared James!
Abby Oakley Abby Oakley

Sales Power Weekly: Tune in for Special Guest Jared James!

In today's Sales Power Weekly call, we heard from Jared James, the host of Today with Jared James podcast. He is a well-known entrepreneur, real estate coach, and author. Jared shared valuable insights, including how social media is a powerful marketing tool in today's business world. Tune in—you won't want to miss this!


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Sales Power Weekly: The Race to Success
Abby Oakley Abby Oakley

Sales Power Weekly: The Race to Success

In today's Sales Power Weekly call, Mark Baker introduced Michael Lashmett, a lead mechanic on several Indy 500 wins and the President of Vintage Indy. He shared the importance of taking risks, never surrendering, pushing forward and believing in yourself through adversity. 



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Sales Power Weekly: 05.21.25
Abby Oakley Abby Oakley

Sales Power Weekly: 05.21.25

In today's Sales Power Weekly call, we heard from Lara Long and Matthew Tenney. Greg also shared about Meta glasses that allow for content to be created while wearing them!

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Sales Power Weekly: Knowing the Market
Abby Oakley Abby Oakley

Sales Power Weekly: Knowing the Market

In ​today's Sales Power Weekly call, we heard from Realtor Lana Suiter about how her career in real estate has continued to challenge her. She discussed the importance of understanding and navigating the market, while staying motivated and in communication with clients.

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Weekly Lineup: Blog Release + New Content Available
Abby Oakley Abby Oakley

Weekly Lineup: Blog Release + New Content Available

It’s the start of a new quarter, and it's time to step up to the plate and swing for the fences! Just like in baseball, every inning counts—and your hustle, focus, and determination will help you score those big wins.

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Weekly Alley-Oop: Challenge Winner Revealed + Marketing Updates
Abby Oakley Abby Oakley

Weekly Alley-Oop: Challenge Winner Revealed + Marketing Updates

Congratulations to Eddie O’Keefe on winning the Q1 2025 Sales and Marketing Challenge! Your creativity, drive, and commitment to excellence truly stood out this quarter, having earned 15,500 points. You set the bar high and delivered results that made a big impact—well done! 

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Weekly Alley-Oop: Sales & Marketing Challenge
Abby Oakley Abby Oakley

Weekly Alley-Oop: Sales & Marketing Challenge

The Q1 Sales and Marketing Challenge is officially in the books—what a slam dunk of a competition! Huge shoutout to everyone who brought their A-game and played hard from tip-off to the final buzzer.

Don’t miss the Sales Power Weekly call on April 16th, where we’ll announce the Challenge MVP!

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Weekly Alley-Oop: Updated HELP Materials and More!
Abby Oakley Abby Oakley

Weekly Alley-Oop: Updated HELP Materials and More!

The Q1 Sales and Marketing Challenge has come to an end. Thank you to everyone who participated and gave it their all. Be sure to join us on April 16th, when we’ll announce the winner of the $2,000 gift card during the Sales Power Weekly call. Stay tuned—it could be you!

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Sales Power Weekly: How to Handle Hard Well!
Abby Oakley Abby Oakley

Sales Power Weekly: How to Handle Hard Well!

Greg Goodman invited two of SWBC Mortgage’s top producers, Shane Siniard and Sharon Generotti, to share their strategies on achieving high unit volume. Greg also shared his personal examples on the benefit and impact of clear communication in business.

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Weekly Alley-Oop: Important Marketing Updates Inside
Abby Oakley Abby Oakley

Weekly Alley-Oop: Important Marketing Updates Inside

Yesterday, we were notified that the FHFA has issued a directive requiring Fannie Mae and Freddie Mac to terminate all Special Purpose Credit Programs (SPCP). As a result, we have removed all SWBC Move Up Program assets from your marketing libraries, including related print materials, social media content, and email collateral.

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Sales Power Weekly: Strategic Communication
Abby Oakley Abby Oakley

Sales Power Weekly: Strategic Communication

Greg Goodman invited two of SWBC Mortgage’s top producers, Shane Siniard and Sharon Generotti, to share their strategies on achieving high unit volume. Greg also shared his personal examples on the benefit and impact of clear communication in business.

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